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REPORT : Quick wins for Optimizing your Conversion Rate

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DESCRIPTION

One of the most important key figures when it comes to e-commerce is the conversion rate as this rate indicates how many of those users who visit an online store also end up placing an order.

In this report, we focus on how to optimize the conversion rate, which often results in both an increase in the average shopping cart and a decrease in the return rate through the right actions. Six relevant topics that can contribute to this are addressed.

WHO CAN DOWNLOAD

  • REGISTERED USERS
  • FBIN NETWORK MEMBERS

COMMERCIAL

Digitalisation

eCommerce

Merchandising

Topics included
  • Choosing the right amount of payment options
  • Being transparent on product detail pages
  • Offering a simple and intelligent search function
  • Providing an attractive loyalty program
  • Keeping the checkout process manageable
  • Ensuring flawless customer service
Written by

Adriana Del Solar & Isabel Tschuden, Overdose.

Pages

16

Price

FREE

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