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Thursday, 19 October – Main Stage

Moderation: Marcel Yildiz

TimeSessionSpeaker
8.30Doors open
9.15

9.25
Opening WordsSteffen Hofmann
Managing Director, SK Rapid
9.30-
9.50
Interview
How great recruiting improves culture and performance

Interviewed by Clemens Hinterdorfer.
Zoe Brough
HR Director, Wolves
9.55-
10.15
The new Wave of AI driven Fan CommunicationMatjaž Možina
CEO, 2Mobile
10.20-
10.40
Return of the King – and his Followers: The Comeback of Sparta Praha and the FansMichal Krcek
Business Development, AC Sparta Praha
10.45-
11.05
The reasons for taking over Viktoria PlzenRaphael Landthaler
Board Member & Co-Owner, Viktoria Plzen
11.05-
11.20
Coffee Break
11.20-
12.00
Panel Discussion
Why to buy a football club and how to make it a success

Moderated by Robert Kaspar.
Lars Hülsmann
CEO, One Touch Football

Raphael Landthaler
Board Member & Co-Owner, Viktoria Plzen

Kuno Tehva
Owner Kalju FC, Co-Owner Viktoria Plzen, Board Member ECA & Founder Unit11

Michael Verschueren
Chairman Finance Working Group, ECA
12.05-
12.25
How fan data is driving Club Brugge’s growthThomas Rypens
Direct-to-Consumer Director, Club Brugge
12.30-
12.50
Economic and governance roots of competitive imbalance in European footballDennis Gudasic
Co-Founder, Union of European Clubs & CEO Lokomotiva Zagreb FC

William Martucci
Director of Operations
Union of European Clubs
12.55-
13.10
How to develop a league – the 5-year-strategy of the Austrian BundesligaChristian Ebenbauer
CEO
Austrian Bundesliga
13.10-
14.25
Lunch Break
14.25-
14.55
Panel Discussion
How leagues can support their clubs’ evolution

Moderated by Robert Kaspar.
Michal Mertinyak
Executive Director, Slovak Football League

Christian Ebenbauer
CEO
Austrian Bundesliga
15.00-
15.20
Sustainable Fan Mobility – with ummadum to the gameEgon Prünster
CTO, ummadum

Georg Pangl
CEO, Pangl Football Group
15.25-
15.45
Competing as a Socios Club:
Why C.A. Osasuna believes in a sustainable and community-involved management model
Luis Arregui
Head of International Business Development, C.A. Osasuna
15.50-
16.10
Diverse Voices – One Passion
(Engaging Our Football Community)
Adam Pavella
Head of Brand Strategy and Marketing, DAC 1904

Flora Adouki
Marketing Project Manager, DAC 1904
16.10-
16.25
Coffee Break
16.25-
17.05
Panel Discussion
How to take your club to the next level

Moderated by Kasper Kronenberg.
Richard Feuz
President Servette FCCF & Former CEO, Servette FC 1890

Siegmund Gruber
Chairman, LASK

Emir Samanci
Director of Commercial & Marketing, United World

Gustavo Spanholi
Senior Manager – Commercial Growth Projects, Everton FC
17.10-
17.30
Interview
Aris Limassol FC’s astonishing Journey: From second tier to Cypriot Champions and Europa League Group Stage. A Miracle?

Interviewed by Marcel Yildiz.
Dimitrios Giannelis
General Director, Aris Limassol
17.35-
17.55
Unlocking limitless revenue streams with web3Vladimir Liulka
CEO, Blocksport
18.00-
18.40
Panel Discussion
Developing a football club – in every aspect

Moderated by Clemens Hinterdorfer.
Zoe Brough
HR Director, Wolves

Bálint Máté
Head of International & CSR Department, Ferencváros

Adam Pavella
Head of Brand Strategy and Marketing, DAC 1904
Thursday, 19 October – Breakout Sessions

The Breakout Sessions take place one level above the Main Stage.
Each Breakout Session is limited to maximum 25 people.

TimeSessionSpeaker
10.25-
11.00
From Zero to (Regional) Hero: Creation and evolution of the International & CSR Department of FerencvárosBálint Máté
Head Of International & CSR Department, Ferencváros
10.25-
11.00
Strategic AI: Balancing Costs of Support, Delighting Fans, and Attracting Sponsors in SportsMatjaž Možina
CEO, 2Mobile
12.35-
13.10
Club Brugge’s membership strategy based on data decisionsThomas Rypens
Direct-to-Consumer Director, Club Brugge
12.35-
13.10
TicketingPodcast.com Live Special
Making a positive difference to the wider community in Wrexham
Carl-Erik Moberg
CEO, TicketCo

Peter Wynne
Head of Tickets & Memberships, Wrexham AFC
15.30-
16.05
How the UEC can help clubs build a fairer ecosystem for themselvesDennis Gudasic
Co-Founder, Union of European Clubs & CEO Lokomotiva Zagreb FC

William Martucci
Director of Operations
Union of European Clubs
15.30-
16.05
Boost ticket sales with targeted campaigns: a hands-on workshopAndreas Baitz
Sales
Data Talks

Sasa Ibrulj
Marketing Content Specialist
Data Talks

Philip Nordfeldt
Head of Sales & Co-Founder
Data Talks
Friday, 20 October

Location & TimeInfo
Meeting at the lobby of the Allianz Stadion.

8.45-10.00
Exclusive Stadium Tour: Allianz Stadion
A Stadium Tour exclusively for Premium Ticket holders.