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COMMERCIAL EXCELLENCE
AWARDS

The Commercial Excellence Awards recognizes organizations that have excelled in developing and implementing innovative commercial strategies that drive growth and sustainability in the football industry.

This award highlights partnerships, sponsorships, and commercial initiatives that set new benchmarks for success.

Learn more

The categories

Outstanding
Sponsorship Activation
Celebrating creative and impactful sponsorship campaigns that have delivered measurable results.
Innovative
Revenue Model
Honoring organizations that have developed new revenue streams or optimized existing ones in unique ways.
Best Fan
Commerce Case
Recognizes innovative fan commerce initiatives that boost engagement and drive commercial success through, for example, merchandising, ticketing, or digital platforms.
Best Tool
or Service
Honors tools or services that drive commercial success in the football industry.

The submission costs 200 Euro and is free for members of the FBIN Business Network.

Commercial Excellence
Leader
A special recognition awarded by the jury to an outstanding individual.

SCHEDULE

Submission Opens
28 January, 2025
Submission Deadline
25 February, 2025
Shortlist Announcement
4 March, 2025
Award Ceremony
18 March, 2025, as part of the Welcome Evening at the FBIN Commercial Excellence Summit in Budapest