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Data-driven Marketing
About Course
Data-driven marketing is about more than sending email campaigns to an enthusiastic fanbase—it’s about creating personalized and relevant communication that strengthens fan engagement while boosting fan-related revenue. Achieving this balance means aligning marketing objectives with technological capabilities and ensuring legal compliance. This course explores how to harness data-driven strategies to maximize both fan loyalty and commercial success.
Course Content
Data-driven Marketing
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Intro
42:41 -
Data Driven Marketing
53:42 -
Data-driven Marketing Quiz
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Data Driven Sponsoring
49:15 -
Data-driven Sponsoring Quiz
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Digital Strategy
46:07 -
Digital Strategy Quiz
Student Ratings & Reviews
